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1977-78 Collectables

AVA AMERICANA
Football Special 1977 - 1978
Numbered series of 368 football star portraits. Die-cut, self-adhesive stickers. Special album issued to accompany the series.
Issued by an Italian firm, Moderna-Flash, under the Ava Americana imprint

301. Billy Bonds

302. Trevor Brooking

303. Alan Curbishley

304. Mervyn Day

305. Bill Green

306. Pat Holland

307. Frank Lampard

308. John McDowell

309. Mick McGiven

310. Anton Otulakowski

311. Geoff Pike

312. John Radford (wearing Arsenal shirt)

313. Bryan Robson

314. Alan Taylor

315. Alan Devonshire

368. Bobby Moore & Pele

EDITIONS RENCONTE S.A. Lausanne
Sportscaster Cards
This huge 2,080 card set of which only 118 relate to Soccer covers all aspects of sports including  American Football, Track and Field, Baseball, Basketball, Hockey as well as the Olympic Games. Beyond the sports themes other cards include important places, events and people. These cards were only available on mail order subscription. Issued throughout Europe and North America between 1977 and 1979 they were also used as Educational cards as part of a teaching aid to children.
Pele and Bobby Moore
Pele and Bobby Moore exchange shirts, admiration among equals
Even for grown-ups there are fairy tales beginning with the words "once upon a time". The story of Edson Arantes do Nascimento is the better for being absolutely true. Sometimes, though, fact is stranger than fiction. So, once upon a time there was a poor black boy who lived in Brazil, and like all the other boys his age, he had a passion for the games of "fotebol" which took place in the streets, played barefoot with a ball made out of rags. One day, along came a genie in the shape of Waldemar de Brito (who had been a member of the World Cup team in 1934 in Italy) who divided his time between journalism and coaching the junior team of BAG Bauru. When he saw young Edson play he was immediately impressed by his facility and by the unusual range of his abilities. Pele's career had just begun, but as yet no one except the talent scout Waldemar knew it. Edson Arantes do Nascimento, known as Pele (most Brazilian footballers have a nickname by which they become known) wore the Bauru colors until the day when Waldemar telephoned his friend Lula, team manager at Santos to tell him about his new protege. Pele joined Santos, a large seaside club where he found himself among some of the country's best players. Although they started by calling him "the kid" (he was only 1 6 years old) it was not long before he had risen through the ranks to become one of the leading names in international football. Certainly soccer in Brazil is an institution and Pele is the idol of 90 million fellow-countrymen, but that alone does not explain why a road in his native town was named after him, or why a statue has been put up to him, or why he has a free place for life (No. 10, of course, like his number of the football field) in the Belo Horizonte stadium. The fact is that Pele is a football genius, a man who has brought a whole new dimension to the game. He bade farewell to the game on Oct .1, 1977, at the New York Giants Stadium, before a crowd of 77,691. He scored a goal—the 1281st—in a game opposing FC Santos to the Cosmos, the only two clubs for which Pele had played.
FOOTBALL MONTHLY
Club Colours
Paper trade, cut-out
JACEY (Lotteries)
Trevor Brooking Testimonial Pontoon Game
Issued in connection with Trevor Brooking's Testimonial year promotions. Pontoon Lottery ticket, open the tab to reveal a card number.
Add the numbers together to win a cash prize.
Trevor Brooking
MONTY GUM (Netherlands)
Jean's Fussball

Anonymous plain back. Denim styled football club emblem.

Size: 75x57mm

West Ham United
TOPPS BAZOOKA Ltd
Footballer

Numbered series of 396 cards. "Red backs" with player profile and playing statistics.

Series 1 (Nos 1 to 132), Series  2 (Nos 133 to 264), Series 3 (Nos 265 to 396).

Sold in wax wrappers. Size: 89x63mm

Wax Wrapper
46. Tommy Taylor
133. David Cross
165. Bryan Robson
209. Alan Taylor
213. Geoff Pike
251. Bill Green
276. Derek hales
282. Anton Otulakowski
293. Mervyn Day
312. John Radford
315. Frank Lampard
363. Alan Devonshire
371. Keith Coleman
376. Kevin Lock
389. Pat Holland
392. John McDowell
385. Billy Jennings
396. Billy Bonds
344. World Cup 1966
TOTAL OIL GB Ltd
Queen Elizabeth II Silver Jubilee
In celebration of Queen Elizabeth II's Silver Jubilee. Total Oil Great Britain Limited produced a Souvenir Stamp Album
containing a series of 24 commemorative stamps. Each stamp depicting a particular aspect of Her Majesty's public or private life during
the first 25 years of her reign."
Bobby Moore receives the World Cup from Her Majesty
TV TIMES Magazine
Sports Quiz
Coloured, unnumbered series of ?? Quiz cards. Anonymous backs, issued by "TV Times" magazine
Size 67x44mm
Bobby Moore
WIGGINS TEAP
Bobby Charlton's World Cup Aces
Numbered series of 32 playing cards. Bobby Charlton selects his all-time World Cup greats.
Issued in plastic case with a cover card and the rules on the reverse. The cards are numbered from A to H, and 1 to 4.
The set is described as 'The Trump Game for Collectors' and made in Western Germany
A4 Bobby Moore
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