
WEST HAM UNITED
FOOTBALL PROGRAMMES &
Collectables through the Decade
theyflysohigh : Steve Marsh
A Pictorial History
1975-76 Football League First Division
Manager: John Lyall

Returning to Wembley for the annual Charity Shield game, West Ham lost 2–0 to League Champions Derby County. In the league Alan Taylor scored five goals in the first three games, with the Hammers going on an unbeaten run of nine games. There had been a remarkable comeback at Leicester: after losing 3–0 at half-time, West Ham scored three second-half goals to draw 3–3.
Progress was made in the League Cup with victories over Bristol City and Darlington. The European campaign began with a 5–2 aggregate win against Finnish part timers Lahden Reipas in the European Cup Winners’ Cup. A gruelling trip to Russia came next, where the Hammers drew 1–1 with Ararat Yerevan; on their return they beat Manchester United 2–1 and won 5–1 at Birmingham City. The home leg with Ararat saw West Ham sweep into the last eight by winning 3–1 with a scintillating display of attacking football. A setback came when following a replay Tottenham beat West Ham 2–0 in the League Cup.
December was a poor month with four defeats, and morale was low when Liverpool won 2–0 at Upton Park in the FA Cup. There were no wins in February as the Hammers slid down the table to eighteenth. Europe beckoned again in March and after losing 4–2 to Den Haag in Holland the home leg brought a 3–1 win, the Hammers progressing by virtue of the away-goal rule. After a 6–1 defeat at Arsenal the Hammers travelled to Eintracht Frankfurt where they lost 2–1 in the semi-final. Their league form had lacked commitment but the Hammers rose to the occasion in the home leg and two goals from Trevor Brooking sent the Germans home, beaten 3–1.
The league season ended with the Hammers finishing eighteenth, without a win in 16 league matches. The Cup Winners’ Cup final saw West Ham travel to Brussels where they would meet the Belgian side Anderlecht. It was a marvellous match full of skill and passion, but two late goals from Anderlecht gave them a 4–2 victory.
RULE CHANGE
There will be a "call board" system in use for substitutes this season, the Football League adopted the system after last year's World Cup finals, and was accepted as being the best manner of notifying the referee and players which player is to be called off and substituted. It will obviate the necessity of hand-signals and other means of attracting attention, which has created difficulties since the substitute rule was introduced for League games at the start of the 1965-66 season.
Note:
Players in BOLD made their debuts for West Ham United
DERBY COUNTY : FA Charity Shield
Wembley Stadium
0 - 2
9 August 1975
Att: 59,000
Day
McDowell
Lampard
Holland
Taylor T.
Lock
Taylor A.
Paddon
Jennings (Coleman)
Brooking
Gould (Robson)
REPORT:
STOKE CITY
Victoria Ground
2 - 1 (Gould, Taylor A.)
16 August 1975
Att: 24,237
Day
McDowell
Lampard
Holland
Taylor T.
Lock
Taylor A.
Paddon
Gould
Brooking
Robson
Our
LIVERPOOL
Anfield
2 - 2 (Taylor A. 2)
19 August 1975
Att: 40,564
Day
McDowell
Lampard
Holland
Taylor T.
Lock
Taylor A.
Paddon
Gould (Jennings)
Brooking
Robson
Our
BURNLEY
Upton Park
3 - 2 (Taylor A. 2, Paddon)
23 August 1975
Att: 28,048
Day
McDowell
Lampard
Holland
Taylor T.
Lock
Taylor A.
Paddon
Jennings (Ayris)
Brooking
Robson
Our
TOTTENHAM HOTSPUR
Upton Park
1 - 0 (Robson)
25 August 1975
Att: 36,567
Day
McDowell
Lampard
Holland
Taylor T.
Lock
Taylor A.
Paddon
Jennings
Brooking
Robson
Our
QUEENS PARK RANGERS
VLoftus Road
1 - 1 (Jennings)
30 August 1975
Att: 28,408
Day
McDowell
Lampard
Holland
Taylor T.
Lock
Taylor A.
Paddon
Jennings
Brooking
Robson
Our
A.C. FIORENTINA (Italy) Anglo-Italian Cup - 1st leg
The Studio Communale
0 - 1
3 September 1975
Att: 35,000
Day
McDowell
Lampard
Bonds
Taylor T.
Lock
Taylor A.
Paddon
Holland (Jennings)
Brooking
Robson
Mervyn Day found that life can be as difficult abroad as it is at home. The young keeper dropped a king-sized clanger as West Ham lost the first leg of the Anglo-Italian Cup Winners’ Cup in the breathtakingly beautiful city of Florence. It has been a bad month for the Chelmsford boy with all the qualities to be one of the game’s greats. His twentieth minute mistake against Fiorentina followed admitted errors on the home front in League matches with Burnley and Queens Park Rangers. Fiorentina’s Vincenzo Guerini hit a low and not particularly hard shot from fully 20 yards. Day went to his right to make what seemed the simplest of saves, then unaccountably let the ball go through his hands. It trickled over the line, with Day’s desperate dive backwards too late to prevent the inevitable.
But as Day said before the game: “If I am going to make mistakes it is better they come this early in the season rather than later.” And he certainly softened some of the anger he must have felt with a superb save from a much more thunderous Guerini 20-yarder later in the game. West Ham came to the city of a thousand priceless paintings as part of their soccer education in preparing for the more important European Cup Winners’ Cup campaign to come. They learned that a patient and deliberate build-up against sides who funnel back in depth the way Fiorentina do gets you nowhere – and not very quickly. But there was still plenty to encourage West Ham in the belief that they can make their mark in European competition this season after an absence of a decade.
Certainly the reaction of a 35,.000 crowd at the end suggests they know that a lone goal will not be enough to see Fiorentina to eventual victory when the second leg is played at Upton Park in November. Billy Bonds is back. Understandably after his recent injury problems, he looked a lot less than the commanding captain of the past. But he came through without reaction. West Ham had difficulty containing Domenico Caso, one of Fiorentina’s up-and-coming Italian internationals. But West Ham got better the longer the game went on, with Frank Lampard, Kevin Lock and Trevor Brooking all showing they will be a danger to the very best European sides. West Ham’s best chance came when Brooking crossed and Keith Robson put a tame header straight into keeper Superchi’s hands. And just before the end Billy Jennings, who came on as a second-half substitute for Pat Holland, saw another header brilliantly saved. The Italians showed they can be clever footballers – but they reverted to their more customary tactics of falling down and squealing for the referee’s attention. These tactics caused the bookings of Billy Jennings and Alan Taylor – but only for brief flashes of ill-feeling in a match that was played in the best possible spirit
MANCHESTER CITY
Upton Park
1 - 0 (Lampard)
6 September 1975
Att: 29,752
Day
McDowell
Lampard
Holland
Taylor T.
Lock
Taylor A. (Bonds)
Paddon
Jennings
Brooking
Robson
Our
BRISTOL CITY : FL Cup (Second Round)
Upton Park
0 - 0
9 September 1975
Att: 19,837
Day
McDowell
Lampard
Bonds
Taylor T.
Lock
Holland (Ayris)
Paddon
Jennings
Brooking
Robson
Our
LEICESTER CITY
Filbert Street
3 - 3 (Bonds, Holland, Lampard)
13 September 1975
Att: 21,413
Day
McDowell
Lampard
Bonds
Taylor T.
Lock
Holland
Paddon
Jennings
Brooking
Robson
Our
LAHDEN REIPAS (Finland) European Cup Winners' Cup (First Round 1st-leg)
Olympia Stadion Helsinki
2 - 2 (Bonds, Brooking)
17 September 1975
Att: 4,587
Day
McDowell
Lampard
Bonds
Taylor T.
Lock
Holland
Paddon
Taylor A.
Brooking
Robson (Jennings)
The huge electric scoreboard in Helsinki’s Olympic Stadium blazing out an indictment of West Ham’s first uncertain step in this year’s Cup Winners’ Cup. It showed that they trailed twice to the unranked amateurs of Lahden and were saved from what would have been one of the biggest European upsets of all time by a Billy Bonds equaliser 14 minutes from the finish.
I have no doubt West Ham will crush the Finns at Upton Park in the second leg of this first-round tie. It is better, too, that they get performances like this out of their system before the class sides have to be faced in the later stages of the competition. But you had to shake your head before believing this was the same West Ham who have blazed a breath-taking unbeaten path through the First Division this season.
The West Ham who made Lahden coach Keijo Voutilainen say, after watching them beat Manchester City: “I went away petrified.” It could be argued that both Lahden goals were the result of bad defensive mistakes. That Alan Taylor – the little man who has made Cup goals his speciality – had enough chances to finish this extraordinary evening a scorer six times over. But there you have the major weaknesses in West Ham’s performance. They made mistakes and paid for them. They created countless chances and couldn’t take them.
The game was only four minutes old when West Ham knew this would be no walkabout. Jantunen was allowed to break through on the right, to cross low, across the face of goal. There was no West Ham challenge, and Tolvanen got in a shot that rebounded off Mervyn Day’s body. The ball broke for schoolboy Harri Lindholm, 17, to beat Day. Perhaps if West Ham had scored first, it might have ended very differently. As it was, Finnish football, which has caused barely a ripple in the European ocean, was able to make an impressive splash. Taylor had missed two clear chances and seen a header spectacularly turned over the bar by Harri Holli, before the twenty-ninth minute brought a crazy equaliser. Trevor Brooking, out on the left, curled the ball right-footed towards goal. As Taylor and Pat Holland moved in to challenge, it squeezed in at the far post. Early in the second half, Taylor had a goal disallowed for offside, and Lahden immediately swept through to regain the lead. A cross from the right was headed down by Tolvanen, West Ham failed to get the ball away, and Arl Tupasela drove it past Day from just inside the penalty box. Keith Robson had a shot cleared off the line before he was replaced by Billy Jennings in the 71st minute, as West Ham mounted a final and furious onslaught. The game was in it’s 76th minute when skipper Bonds played a “one-two” with Pat Holland before driving a low shot wide of Holli. Team manager John Lyall said afterwards: “It was disappointing. We didn’t play well. “But the players will have grown up after this. They will have learned a lot.”