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1953-54 Collectables

LETTS of LONDON
Diary Page
The name Letts has been synonymous with diaries since the beginning of the nineteenth century.  In  1796, the founder, John, established a stationery business in the arcades of London's Royal Exchange.
The merchants and traders who frequently purchased stationery items from this shop needed a means of recording the movements of stock and controlling their finances.  John Letts responded to the needs of his merchant customers in 1812 by creating the world's first Commercial Diary.
The diary soon established itself as an essential feature of commercial life. The rapid refinement of the product, with the introduction of detailed information sections, meant that by the 1820's the first modern style diary ranges were published.
Malcolm Allison West Ham United
D.C. THOMSON & Co. Ltd
Footballers

Paper inserts cut from copies of "The Rover" periodical

Issue No.1499 - Dated 20 March 1954

John Gregory a former England amateur international who played his early soccer with Hackney and Middlesex Boys before progressing to senior amateur status with Bromley, and later Hayes. Remained an amateur when joining the Boleyn club for the 1950-51 season, but signed full pro the following campaign when he made the first of his 24 League appearances against Birmingham City in a 1-2 defeat at St. Andrews on the 20 October 1951. Transferred to Scunthorpe United in June 1953 for £1,000 where he scored a lot of goals for the other "Irons," before moving on to Aldershot. He later became player-coach to St. Neots Town.

Magazines & Periodicals

FOOTBALL ASSOCIATION
FA Year Book 1953-54

The Football Association Yearbook emerged in the years immediately following the Second World War, at a time when English football was rebuilding its structures, competitions, and sense of national identity. First published in 1946, the yearbook was conceived as an authoritative annual record of the game under the stewardship of the Football Association, whose own history stretches back to its formation in 1863 at the Freemasons’ Tavern in London. That foundational moment, driven by Ebenezer Morley’s call for a unified set of rules, laid the groundwork for every official publication the FA would later produce, including the yearbook that would become a staple of the post war football landscape.
From its earliest editions, the FA Yearbook served a dual purpose: it was both a practical reference work and a statement of the governing body’s custodianship of the national game. It documented the previous season’s competitions, England’s international fixtures, disciplinary matters, administrative developments, and the FA’s broader activities across coaching, youth football, and the amateur game. In an era long before digital archives, the yearbook became one of the most reliable ways for supporters, journalists, and club officials to understand the workings of the sport beyond the touchline. Its publication each year reinforced the FA’s role not only as regulator but as historian and archivist of English football.
The yearbook’s scope expanded as the post war decades unfolded. It increasingly reflected the FA’s growing responsibilities, from the development of coaching standards to the administration of the FA Cup, the national team, and the grassroots game. Alongside statistical records, it often included essays, reviews, and reflections on the state of football, offering insight into how the governing body viewed its own challenges and ambitions. The FA’s parallel publications - such as The FA Book for Boys, produced between 1948 and 1973 - showed the organisation’s wider cultural mission to shape football education and fandom among young people, a mission that echoed through the tone and content of the yearbook itself.
By the late 20th century, the FA Yearbook had become firmly established as part of the sport’s documentary tradition. It sat alongside other major annuals—most notably the Rothmans Football Yearbook—but retained its distinct identity as the official record of the governing body. Collectors and historians valued it for its continuity and for the way it captured the administrative heartbeat of the game, season after season. Its long run from 1946 onward is still recognised in major football reference databases, which list the FA Yearbooks as a core source for historical research.

WEST HAM UNITED                                                 ONLINE MUSEUM

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