
WEST HAM UNITED
theyflysohigh : Steve Marsh
FOOTBALL PROGRAMMES &
Collectables through the Decade
A Pictorial History
1937-38 Football League Second Division
Manager: Charlie Paynter

The big talking point as the season began was the signing of Scottish forward Archie Macaulay from Glasgow Rangers. He was soon on the score sheet in the 3–1 home win against Bradford Park Avenue. More effort was shown on opponents’ grounds as there were favourable draws at Swansea Town, Stockport County and Southampton. At home the goals flowed, with Chesterfield beaten 5–0 and Barnsley 4–1. This fine home form drew an attendance of 40,547 for the visit of Coventry City in November but the teams played out a 0–0 stalemate. In contrast, a thriller at Bury in December saw the Hammers lose 4–3 before a sparse attendance of 4,724.
For the fourth successive season West Ham were beaten at the first attempt in the FA Cup. On this occasion it was First Division side Preston North End who won 3–0 at Deepdale. The team were hovering in mid-table, winning at home but without an away win. Finishing the season on a high note, the Boleyn men had a good 1–0 victory over Manchester United, the league leaders. Then on the final day the Hammers at last recorded their first away win of the season by beating Chesterfield 1–0 at Saltergate. A final place of ninth was achieved, but only registering one away win was a huge cause for concern.
Note:
Players in BOLD made their debuts for West Ham United

ASTON VILLA
Villa Park
0 - 2
28 August 1937
Att: 50,539
Weare
Bicknell
Walker C.
Fenton
Walker R.
Cockroft
Foxall
ARCHIE MACAULAY
Small
Goulden
Morton
Aston Villa supporters look set for a season far brighter than the last two, and on this evidence West Ham’s followers can expect their share of entertainment as well. The match at Villa Park crackled with attacking intent, West Ham especially producing some sparkling forward movement. Only one frustration lingered for the visitors: a maddening tendency to stray off‑side just as their breaks were gathering pace.
Macaulay, the club’s expensive new inside‑right, showed enough to reassure his new employers that he is the real thing. But there was no mistaking the bewilderment around him. His colleagues have yet to learn that the clever Glasgow Ranger expects them to be clear of their markers before he releases the ball.
West Ham certainly deserved a goal after the interval. Small broke through several times, only to see his efforts smothered at the last moment. Their backs and half‑backs were excellent throughout, but the forward line lacked the understanding needed to turn pressure into reward.
Villa, though, struck first - twelve minutes in. The ball bobbed dangerously around the West Ham goalmouth, flicked on by a cluster of Villa heads. Weare advanced but failed to gather, and Haycock nodded the loose ball past him and over the line. The second came from a perfect Phillips centre, the new Villa captain dropping it onto Broome’s head. His downward header skidded away to Weare’s left, leaving the goalkeeper helpless.
Even so, West Ham deserved credit. Villa were clearly the better side, good enough to justify the promotion talk buzzing around Birmingham, yet the visitors fought with real gallantry and refused to fold.

SWANSEA TOWN
Upton Park
2 - 1 (Fenton, Foxall)
30 August 1937
Att: 15,473
Weare
Bicknell
Walker C.
Fenton
Walker R.
Cockroft
Foxall
Macaulay
Small
Green
Morton
REPORT:

BRADFORD PARK AVENUE
Upton Park
3 - 1 (Goulden 2, Macaulay)
4 September 193
Att: 2,467
Weare
Bicknell
Walker C.
Fenton
Barrett
Cockroft
Foxall
Macaulay
Small
Goulden
Morton
REPORT:

Len Goulden scores

John Morton shoots
Sorry No Image
SWANSEA TOWN
Vetch Field
0 - 0
6 September 1937
Att: 12,718
Weare
Bicknell
Walker C.
Fenton
Barrett
Cockroft
Foxall
Macaulay
Small
Goulden
Morton
REPORT:

STOCKPORT COUNTY
Edgeley Park
0 - 0
11 September 1937
Att: 17,781
Weare
Bicknell
Walker C.
Fenton
Barrett
Cockroft
Foxall
Macaulay
Small
Goulden
Morton
Stockport County spent almost the whole afternoon chasing a goal that refused to be caught, and in the end they surrendered their first home point of the season to a stubborn, disciplined West Ham side. For all their pressure it was the same weary refrain: wild finishing, frayed nerves, and no one calm enough to apply the final touch. The County half‑backs worked relentlessly, the wingers slung in a stream of tempting centres, yet Weare - helped by the forwards’ wastefulness - remained unbeaten.
Chance after chance came and went. Mantle, usually the most reliable of finishers, wasted the clearest opening midway through the first half. He brushed Barrett aside, strode into space, and with the goal yawning in front of him dragged his shot wide. Just before the interval, Taylor might have broken the deadlock when Oxley slipped him a beautifully weighted pass. Mantle, unselfish and aware his teammate was unmarked, left it for him - only for the outside‑left to balloon the ball over the bar.
West Ham’s most dangerous moment arrived straight after the restart. Macaulay wriggled through a rare gap in the Stockport defence, only for Glynn Jones to react sharply and smother the threat. From there the match fell back into its familiar rhythm: Stockport pressing, probing, and ultimately failing to land the blow that mattered.

CHESTERFIELD
Upton Park
5 - 0 (Goulden 2, Small 2, Morton)
13 September 1937
Att; 15,010
Weare
Bicknell
Walker C.
Fenton
Barrett
Cockroft
Foxall
Macaulay
Small
Goulden
Morton
REPORT:
Sorry No Image
SOUTHAMPTON
The Dell
3 - 3 (Small 2, Foxall)
18 September 1937
Att: 19,478
Weare
Bicknell
Walker C.
Fenton
Barrett
Cockroft
Foxall
Macaulay
Small
Goulden
Morton
Len Goulden was the supreme artist in an attack that at times left Southampton utterly bewildered. For the first quarter of an hour the Hammers played football so sharp, so incisive, that only the Saints’ cool, orthodox defending prevented a rout. Goulden struck the crossbar, and Small, Macaulay and Morton all went close as West Ham swept forward with a five‑up flourish and wing‑halves who seemed determined to carry the ball into the penalty area themselves. For a spell it bordered on the farcical: one side in complete command, the other hanging on by instinct.
Then, in the 20th minute, Small finally broke through, his shot rocketing off the underside of the bar and in. It should have been the decisive blow. Instead it jolted Southampton into life. From a team taking the count, they suddenly became a pack of desperate, fleet‑footed raiders. The transformation was astonishing. Parkin - signed from Middlesbrough only the night before - equalised almost at once, and even when Small restored West Ham’s lead, the Saints came back again. Sillett, their left‑back pressed into service as an emergency forward, levelled matters with a finish as improbable as his temporary role.
It became a weird and wonderful game. West Ham continued to play football of the highest class, but Southampton were a team of moods - sometimes excellent, often erratic, always dangerous. And with Parkin directing matters, their revival gathered real force. Despite travelling through the night to reach the ground, he was a live wire from first to last, instantly popular with the home crowd and the chief architect of the Saints’ straight‑through, direct passing that so unsettled West Ham. Big Jim Barrett, normally immovable, was run off his legs long before the end.
When Osman put Southampton ahead with twenty‑five minutes left, form had been turned completely on its head. But West Ham, stung, hit back. Foxall equalised, and though the Hammers missed two further excellent chances, they were left to concede a point that should have been secured with ease in the opening spell.

BLACKBURN ROVERS
Upton Park
2 - 0 (Foxall, Goulden)
25 September 1937
Att: 27,699
Weare
Bicknell
Walker C.
Fenton
Walker R.
Cockroft
Foxall
Macaulay
Small
Goulden
Morton
REPORT:

SHEFFIELD WEDNESDAY
Hillsborough
0 - 1
2 October 1937
Att: 20,173
Weare
Bicknell
Walker C.
Fenton
Walker R.
Cockroft
Foxall
Macaulay
Small
Goulden
Morton
The Hammers were anything but favourites of fortune at Sheffield Wednesday; in truth, they suffered the opposite. Beaten by a single, freakish goal, they could count themselves distinctly unlucky after playing the better football, controlling three‑parts of the match, and carving out enough chances to have settled the issue by half‑time.
The decisive moment, midway through the second half, came utterly against the run of play. Rimmer broke away in a sudden, sharp dash and let fly. Weare had the shot safely covered, but fate intervened: the ball struck Bicknell, the West Ham captain, and spun cruelly past the wrong‑footed goalkeeper into the net.
Until then, West Ham’s attacks had been methodical, persistent, and often beautifully constructed. Their finishing, though, veered between indifferent and unlucky, and when they did find their range Goodfellow, the Wednesday goalkeeper, produced a string of excellent saves. The Hammers were clearly superior going forward, yet Wednesday’s defence - with Nibloe and Millership outstanding - held firm.
Goulden, closely shadowed throughout, still managed to stitch together fine passages of play, and the smooth working of the entire forward line, with Foxall and Morton lively on the wings, kept the home defence constantly anxious. But for all their craft, the forwards could not force the ball home.
Wednesday showed their best form after the interval, when West Ham’s grip loosened slightly, but the match remained one the Hammers should never have lost. Luck deserted them, and Wednesday gratefully pocketed the point.

FULHAM
Upton Park
0 - 0
9 October 1937
Weare
Bicknell
Walker C.
Fenton E.
Walker R.
Cockroft
Foxall
Macaulay
BENNY FENTON
Goulden
Morton
REPORT:



BARNSLEY
Upton Park
4 - 1 (Goulden 2, Foxall, Macaulay)
16 October 1937
Att: 27,291
Weare
Bicknell
Walker C.
Fenton
Walker R.
Cockroft
Foxall
Macaulay
Small
Goulden
Morton
REPORT:

LUTON TOWN
Kenilworth Road
2 - 2 (Small, King [og])
23 October 1937
Att: 17,757
Weare
Bicknell
Walker C.
Fenton
Walker R.
Cockroft
Foxall
Macaulay
Small
Green
Morton
REPORT:

NEWCASTLE UNITED
Upton Park
1 - 0 (Morton)
30 October 1937
Weare
Bicknell
Walker C.
Fenton
Young
Cockroft
Foxall
Macaulay
Small
Goulden
Morton
REPORT:
Sorry No Image
NOTTINGHAM FOREST
City Ground
0 - 0
6 November 1937
Att: 14,801
Weare
Bicknell
Walker C.
Fenton
Walker R.
Cockroft
Foxall
Macaulay
Small
Goulden
Morton
REPORT:

COVENTRY CITY
Upton Park
0 - 0
13 November 1937
Att: 40,547
Weare
Bicknell
Walker C.
Fenton
Walker R.
Cockroft
Foxall
Macaulay
ROD WILLLIAMS
GouldenMorton
REPORT:

TOTTENHAM HOTSPUR
White Hart Lane
0 - 2
20 November 1937
Att: 47,000
Weare
Bicknell
Walker C.
Fenton
Walker R.
Cockroft
Foxall
Macaulay
Williams
Goulden
Morton
REPORT:

BURNLEY
Upton Park
1 - 0 (Williams)
27 November 1937
Att: 21,607
Weare
Bicknell
Walker C.
BILL ROBERTS
Walker R.
Cockroft
Foxall
Macaulay
Williams
Goulden
Morton
REPORT:

BURY
Gigg Lane
3 - 4 (Foxall 2, Williams)
4 December 1937
Att: 4,724
Weare
Bicknell
Walker C.
Barrett
Walker R.
Cockroft
Foxall
Macaulay
Williams
Goulden
Morton
REPORT:


SHEFFIELD UNITED
Upton Park
0 - 2
11 December 1937
Att: 21,431
Weare
Bicknell
Walker C.
Fenton
Walker R.
Cockroft
Kirkaldie
Macaulay
Williams
Goulden
Foxall
REPORT:

MANCHESTER UNITED
Old Trafford
18 December 1937
Postponed : Fog
NORWICH CITY
Upton Park
25 December 1937
Postponed : Fog
Programme re-issued for re-arranged date 28 December

NORWICH CITY
Carrow Road
2 - 2 (Williams 2)
27 December 1937
Att: 27,475
Weare
Bicknell
Walker C.
Fenton
Walker R.
Cockroft
Kirkaldie
Macaulay
Williams
Green
Morton
REPORT:

NORWICH CITY
Upton Park
3 - 3 (Barrett [pen], Green, Williams)
28 December 1937
Att: 17,087
Weare
Bicknell
Walker A.
Barrett
Walker R.
Cockroft
Kirkaldie
Macaulay
Williams
Green
Morton
REPORT:

ASTON VILLA
Upton park
1 - 1 (Cummings [og])
1 January 1938
Att: 30,408
Weare
Bicknell
Walker C.
Barrett
Walker R.
Cockroft
Foxall
Green
Williams
Goulden
Morton
REPORT:

PRESTON NORTH END : FA Cup (Third Round)
Deepdale
0 - 3
8 January 1938
Att; 30,198
Conway
Bicknell
Walker C.
Fenton
Walker R.
Cockroft
Kirkaldie
Green
Williams
Goulden
Morton
REPORT:
Sorry No Image
BRADFORD PARK AVENUE
Park Avenue
1 - 2 (Macaulay)
15 January 1938
Att: 8,611
Conway
Bicknell
Walker C.
Fenton E.
Walker R.
Cockroft
Foxall
Macaulay
Fenton B.
Goulden
Morton
REPORT:

STOCKPORT COUNTY
Upton Park
1 - 0 (Macaulay)
22 January 1938
Att: 19,143
Conway
Bicknell
Walker C.
Fenton E.
Walker R.
Cockroft
Foxall
Macaulay
Fenton B.
Green
Morton
REPORT:

SOUTHAMPTON
Upton Park
3 - 1 (Foxall, Macaulay, Small)
29 January 1938
Att: 18,489
Conway
Bicknell
Walker C.
Fenton
Walker R.
Cockroft
Foxall
Macaulay
Small
Goulde
nMorton
REPORT:
Sorry No Image
BLACKBURN ROVERS
Ewood Park
1 - 2 (Small)
5 February 1938
Att: 13,082
Conway
Bicknell
Walker C.
Fenton
Walker R.
Cockroft
Foxall
Macaulay
Small
Goulden
Morton
REPORT:

SHEFFIELD WEDNESDAY
Upton Park
1 - 0 (Macaulay)
12 February 1938
Att: 17,538
Conway
Bicknell
Walker C.
Fenton
CHARLIE TURNER
Cockroft
Foxall
Macaulay
Small
Goulden
Morton
REPORT:

FULHAM
Craven Cottage
1 - 1 (Goulden)
19 February 1938
Att: 22,891
Conway
Bicknell
Walker C.
Turner
Walker R.
Cockroft
Foxall
Macaulay
Small
Goulden
Morton
REPORT:
Sorry No Image
MANCHESTER UNITED
Old Trafford
0 - 4
23 February 1938
Att: 14,572
Conway
Bicknell
Walker C.
Walker R.
Turner
Cockroft
Morton
Foxall
Small
Goulden
JOHN WOOD
REPORT:

BARNSLEY
Oakwell
0 - 1
26 February 1938
Att: 10,613
Conway
Bicknell
Walker C.
Fenton
Walker R.
Cockroft
Morton
Macaulay
Williams
Green
Wood
REPORT:

LUTON TOWN
Upton Park
0 - 0
5 March 1938
Att: 22,955
Conway
Bicknell
Walker C.
Fenton
Walker R.
Cockroft
Kirkaldie
Macaulay
Foxall
Goulden
Wood
REPORT:

NEWCASTLE UNITED
St James' Park
2 - 2 (Foxall 2)
12 March 138
Att: 22,361
Conway
Bicknell
Walker C.
Corbett
Walker R.
Cockroft
Kirkaldie
Green
Foxall
Goulden
Wood
REPORT:

NOTTINGHAM FOREST
Upton Park
2 - 1 (Macaulay 2)
19 March 1938
Att: 22,426
Conway
Bicknell
Walker C.
Corbett
Walker R.
Cockroft
Morton
Green
Macauley
Goulden
Wood
REPORT:

COVENTRY CITY
Highfield Road
1 - 1 (Mason [og])
26 March 1938
Att: 22,154
Conway
Bicknell
Walker C.
Corbett
Turner
Cockroft
Foxall
Dell
Macauley
Goulden
Morton
REPORT:

TOTTENHAM HOTSPUR
Upton Park
1 - 3 (Morton)
2 April 1938
Att: 30,031
Conway
Bicknell
STEVE FORDE
Fenton
Turner
Corbett
Foxall
Green
Macauley
Goulden
Morton
REPORT:

BURNLEY
Turf Moor
0 - 2
9 April 1938
Att: 11,173
Conway
Bicknell
Forde
Black
Turner
Corbett
Morton
Dell
Macauley
Green
Wood
REPORT:

PLYMOUTH ARGYLE
Upton Park
0 - 1
15 April 1938
Att: 21,947
Conway
Bicknell
Forde
Fenton
Walker R.
Corbett
Kirkaldie
Green
Macauley
Goulden
Morton
REPORT:

BURY
Upton Park
3 - 1 (Fenton, Green, Macaulay)
16 April 1938
Att: 13,514
Conway
Bicknell
Forde
Fenton
Walker R.
Cockroft
Foxall
Green
Macauley
Goulden
Morton
REPORT:
Sorry No Image
PLYMOUTH ARGYLE
Home Park
1 - 2 (Foxall)
18 April 1938
Att: 21,805
Conway
Bicknell
Forde
Fenton
Walker R.
Cockroft
Foxall
Green
Macauley
Goulden
Morton
REPORT:

SHEFFIELD UNITED
Bramall Lane
1 - 3 (Fenton)
23 April 1938
Att: 20,681
Conway
Bicknell
Forde
REG ATTWELL
Walker R.
Fenton
Foxall
Green
Macauley
Goulden
Morton

REPORT:

MANCHESTER UNITED
Upton Park
1 - 0 (Goulden)
30 April 1938
Att: 14,816
Conway
Bicknell
Walker C.
Fenton
Walker R.
Cockroft
Foxall
Morton
Macauley
Goulden
Wood
REPORT:
Sorry No Image
CHESTERFIELD
Recreation Ground
1 - 0 (Macaulay)
7 May 1938
Att: 7,202
Conway
Bicknell
Walker C.
Fenton
Walker R.
Cockroft
Foxall
Macaulay
Goulden
Morton
Wood
REPORT:
